FOXBOROUGH, Mass. - The New England Patriots game against the Cleveland Browns on Sunday, Nov. 7 had a 30.7 household rating with 756,000 households tuning in to watch the WBZ broadcast in the Boston area, making it the most-watched program of the week in Boston.
NFL games once again received more viewers than other popular television programs as WBZ's coverage of the NFL secured the five most popular time slots of the week in the local market. The Patriots-Browns game more than doubled the number of viewers of other popular television shows such as Dancing with the Stars (13.36 HH rating), 60 Minutes (13.08 HH rating) and Grey's Anatomy (11.45 HH rating).
The Patriots are on a record-setting pace for HH ratings through nine weeks in their designated market area with an average 31.9 HH rating. In addition, New England's eight regular season games are the eight most-watched television programs in the Boston area since football season began.
This season, the Patriots have also been part of two record-setting NFL broadcasts. New England's 23-20 overtime victory over Baltimore on Sunday, Oct. 17 helped CBS set the mark for the highest rating for its single-game window since it acquired the current AFC package in 1998. The Patriots-Jets game on Sunday, Sept. 19 was the most watched September CBS game ever.
This week, the Patriots travel to Pittsburgh to face the Steelers in a highly-anticipated battle between two 6-2 teams on Sunday Nov. 10. The game will be broadcast to a national NBC audience with Al Michaels and Cris Collinsworth calling the game. Kickoff is schedule for 8:20 p.m. and will air locally on WHDH in Boston and WJAR in Providence.
PATRIOTS 2010 RATINGS IN BOSTON TV MARKET
| Date | Opponent | Network | Boston TV | Rat. HH | HH Share |
| 9/12 | Cincinnati | CBS | WBZ | 28.70 | 59 |
| 9/19 | @ New York Jets | CBS | WBZ | 34.96 | 61 |
| 9/26 | Buffalo | CBS | WBZ | 29.30 | 62 |
| 10/04 | @ Miami | ESPN | WCVB | 30.7 | 48 |
| 10/17 | Baltimore | CBS | WBZ | 29.84 | 61 |
| 10/24 | @ San Diego | CBS | WBZ | 35.1 | 58 |
| 10/31 | Minnesota | FOX | WFXT | 36.13 | 64 |
| 11/07 | @ Cleveland | CBS | WBZ | 30.73 | 60 |
| Avg. | 31.93 |
59 |
